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    Shoprite launches Made-in-Nigeria initiative

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    Peters, Lagos Correspondenthttp://Naija247news.com
    Anene Peters is an intern with Naija247news Media. He's focus is on tech and science. He's a graduate of Abia State University with a major in Computer Science and Communications. You can contact him for press events on 0903 927 6505

    Shoprite Nigeria has reaffirmed its commitment to local products with the launch of its Made-in-Nigeria initiative, a monthly training for manufacturers.
    It is aimed at strengthening relationships with manufacturers and identifying opportunities to showcase their goods in Nigeria and abroad.

    The event kicked off at Shoprite’s Ikeja Mall. It was attended by the firm’s suppliers and those who want to get more exposure for their products.

    The event kicked off at Shoprite’s Ikeja Mall. It was attended by the firm’s suppliers and those who want to get more exposure for their products.

    Shoprite has grown its local offering over the years, with over 80 per cent of the goods sold in its supermarkets locally sourced. The push towards a majority local supply throughout its Nigeria’s operation comes out of a need to meet the demand from its growing clientele base.

    With local suppliers being subjected to the same stringent quality standards and demanding targets expected of its international suppliers, the Shoprite’s Made-in-Nigeria initiative is timely, as it seeks to provide more support to local manufacturers to ensure consistency of supply.

    Seyi Abolaji, co-Founder and Chief Executive Officer, Wilsons Juice Company, a supplier to Shoprite, urged owners of small enterprises to take advantage of the platform to grow their businesses.

    “This is a wonderful opportunity to showcase products made in Nigeria on a national scale through Africa’s leading retail chain and an opportunity to get the support your business needs to bring your product to market,” he said.

    For Ada Osakwe, founder, Nuli Juice, producers of “Zobo” juice, working with Shoprite has been a great learning experience. “They helped us to get our product packaging right, so that our juices not only look great on shelf, but are the best quality for our customers.”

    Shoprite Nigeria Regional Manager Mr Olufemi Oke, said: “The Made-in- Nigeria initiative is the boost that suppliers need and will contribute towards growing the economy. Entrepreneurs and small businesses are encouraged to partner Shoprite to bring  Nigerian products to households across the country. ‘’

    The next ‘Made-in-Nigeria’  session will hold next month. Producers, manufactures and small scale enterprises should connect  Shoprite Nigeria on the Facebook and Twitter for details, Shoprite said.

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